Paid media
Google Ads, Meta, LinkedIn, TikTok, Pinterest, Reddit, native, programmatic display and DOOH: structure, bidding, creative testing and budget control.
Toolbox
Five areas, one connected setup
Everything below is built to work together — media buying is only as good as the measurement behind it.
Tracking
Client-side and server-side Google Tag Manager via Stape, Consent Mode v2, Enhanced Conversions and conversion APIs.
Analytics
GA4 setup and clean-up, Looker Studio dashboards and attribution you can actually make decisions from.
AI advertising
Paid placements inside AI platforms such as ChatGPT Ads — and the comparable formats arriving in other language models.
AI visibility
How a brand shows up in answers from ChatGPT, Claude, Gemini and Perplexity. LLM audits and practical advice.
How I work
01
Audit
I go through accounts, tracking and data and find the real bottlenecks.
02
Foundation
I build the measurement and setup so every krone can be traced to the bottom line.
03
Scale
Continuous testing, creative production and automation that moves the numbers.
Toolbox
- Google Ads
- Meta Ads
- LinkedIn Ads
- TikTok Ads
- GA4
- Google Tag Manager
- Server-side tracking (Stape)
- Consent Mode v2
- Enhanced Conversions
- Looker Studio
- LLM visibility
- n8n automation
Let's talk
Tell me about your setup and I'll come back with a concrete plan. I reply within 24 hours.
Copenhagen, Denmark